Liès-Paul Mollard, a Franco-Algerian executive, has been appointed as the new Director General of Jumia Senegal, according to an official announcement. He succeeds Marcelle Monkam Siayojié, who has been promoted to CEO of Jumia Morocco.
Mollard brings extensive experience in the e-commerce and technology sectors across Africa. His appointment is part of Jumia's broader strategy to strengthen its leadership in key markets and drive growth in the region.
Jumia, often referred to as the 'Amazon of Africa,' operates in multiple African countries, offering a wide range of products and services. The leadership change in Senegal is expected to continue the company's expansion and improve customer experience.
Marcelle Monkam Siayojié's move to Morocco signals Jumia's commitment to deepening its presence in North Africa, where e-commerce is rapidly growing.